There's something special about being apart of Wellingtons independent retail community. Behind every small shop is a person, a story, and a huge amount of passion! We love that shoppers can find something unique and different here in Wellington. Every independent store is so interesting, quirky, and full of life. But what we love the most, is the community of retailers itself, how we support one another, celebrate local talent and create a shopping experience that feels personal rather than transactional. Independent shops have given Wellington the character that it is famous for! Whether they are on Cuba Street, or hidden down one of our many laneways, there's a sense of connection and individuality. You can really feel the people and stories behind what’s being sold. We love that Wellington has such a unique character, and we think it's independent retailers are a huge part of what makes the city feel special!